Glenmorangie Single Malt Scotch Whisky

We needed to refresh a 200-year-old scotch brand from its stodgy past to a fresh and fun future – and yes, to attract Millennials in the U.S. 

Roles: Copywriter, concept development for digital campaigns, photoshoots, and video shoots, content calendar creation and posting.

For a more detailed case study on this Louis Vuitton Moet Hennessy brand, please visit here.
Check out the Glenmorangie Instagram and Glenmorangie Tumblr.


Marcus Samuelsson Partnership - Thanksgiving Edition

We partnered with a world-renowned chef to create pairings for Glenmorangie expressions.