ACTIVISION BLIZZARD
ACTIVISION BLIZZARD
Call of Duty: Black Ops 7
The Replacer Campaign
Context: For Call of Duty’s new game release, Black Ops 7, we proposed bringing their iconic Replacer character to life on Amazon.
Idea: The Replacer takes over your daily tasks so you can go play Call of Duty Black Ops 7. This time, he took over a bake sale, with a little support from Ring Doorbell.
The Replacer Returns
The Replacer Replaces a Bake Sale
This video ran as part of many other Replacer videos.
Created for: Activision Blizzard, Amazon Brand Innovation Lab
Created with: Luca Armari (Sr Art Director), Denit Rozner (Copywriter), Moe Jahouar (ECD), Ojo Gunel (Sr. Producer), and me (CD)
The Replacer in Germany
We created a replacer video for the German market with the actor and rapper Nura Habib.